🎯 Course Overview
Everything You Need to
Launch a Digital Career
This is KMT's flagship program — designed for anyone who wants to go from zero to job-ready in 3 months. You won't just learn theory — you'll run real campaigns, build a portfolio, and graduate with the tools, certifications, and connections to land high-quality opportunities.
Job-Ready in 3 Months
Complete the program and be fully prepared for roles at agencies, startups, and enterprises.
AI-First Approach
Learn marketing the way top professionals do it today — with AI tools built into every module.
Real Campaign Data
You won't work with fake data. Run live ad campaigns and see actual results you can show employers.
15 Certifications
Google, Meta, HubSpot and KMT certifications included — the full credential package employers expect.
👥 Who Is This For
This Course Is Right for You If…
Fresh Graduate
You want to build a career in digital marketing but don't know where to start. This is your entry point.
Career Switcher
You're in an unrelated field and want to pivot to a high-growth, in-demand domain without going back to college.
Business Owner
You want to handle your own marketing, generate leads, and stop paying agencies you don't fully trust.
Aspiring Freelancer
You want the skills and confidence to acquire clients and build a freelancing income of ₹50K–₹2L/month.
📚 Curriculum
55+ Modules Across Every Channel
Updated quarterly to reflect the latest platform changes, algorithm updates, and AI tools. This is what you'll master.
55+
Modules
200+
Hours
15
Certifications
50+
Tools
6
Live Projects
-
16 lessonsDigital Marketing FoundationsThe complete landscape of modern digital marketing−
- What is digital marketing & why it matters in 2025
- The digital marketing funnel — awareness to conversion
- Understanding your audience & buyer personas
- Setting measurable KPIs and goals
- Introduction to the tools ecosystem
- Overview of AI's role in modern marketing
-
210 lessonsSearch Engine Optimisation (SEO)From technical audits to AI-powered content strategy+
- On-page SEO — titles, meta, headers, internal linking
- Keyword research using SEMrush, Ahrefs & ChatGPT
- Technical SEO — Core Web Vitals, crawlability, schema
- Off-page SEO & link building strategies
- Local SEO & Google Business Profile optimization
- AI-assisted content creation & optimization
- SEO for e-commerce & blog platforms
- Measuring SEO with GA4 & Search Console
- Voice search & featured snippet optimization
- Live SEO audit project
-
39 lessonsGoogle Ads — Search, Display & ShoppingRun profitable campaigns from day one+
- Google Ads account structure & campaign types
- Keyword match types, bidding strategies & Quality Score
- Writing high-converting search ad copy
- Display advertising & remarketing campaigns
- Shopping ads for e-commerce brands
- Performance Max campaigns setup & optimization
- YouTube video advertising fundamentals
- Conversion tracking & attribution setup
- Live Google Ads campaign management project
-
48 lessonsMeta Ads — Facebook & InstagramAdvanced audience targeting & creative strategy+
- Meta Business Suite & Ads Manager setup
- Campaign objectives — awareness, traffic, leads, conversions
- Custom audiences, lookalike audiences & interest targeting
- Creative best practices — images, video, carousel, Reels ads
- A/B testing & creative fatigue management
- Meta Pixel, Conversions API & event tracking
- Retargeting strategies & funnel-based campaigns
- Live Meta ad campaign project with real budget
-
57 lessonsSocial Media MarketingOrganic growth, content strategy & community building+
- Platform-specific strategy — Instagram, LinkedIn, YouTube, X
- Content calendar creation & scheduling tools
- Reels, Shorts & short-form video marketing
- Community management & engagement tactics
- Influencer marketing strategy & collaboration
- Social media analytics & performance tracking
- Building a brand voice & consistent identity
-
65 lessonsEmail Marketing & AutomationBuild and nurture high-converting email lists+
- List building strategies — lead magnets & opt-in forms
- Email sequence design — welcome, nurture, re-engagement
- Mailchimp & HubSpot setup and automation workflows
- A/B testing subject lines, CTAs & send times
- Deliverability, spam score & list hygiene
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78 lessonsAI Tools for Digital MarketersChatGPT, Gemini, Leonardo AI & 40+ tools+
- ChatGPT prompt engineering for marketing workflows
- AI for SEO — keyword research, content briefs, optimization
- AI for ad copywriting — Google, Meta, email
- Gemini for competitor research & market analysis
- Leonardo AI & Midjourney for ad creatives
- Runway AI for video content creation
- Canva AI features & design automation
- Building an AI-powered marketing workflow
-
86 lessonsAnalytics, Reporting & GA4Data-driven decision making with Google Analytics 4+
- GA4 setup, events, conversions & audiences
- Building custom reports & explorations in GA4
- Looker Studio dashboard creation for clients
- UTM tracking & campaign attribution
- Understanding multi-channel attribution models
- Presenting performance reports to stakeholders
-
95 lessonsContent Marketing & CopywritingWrite content that ranks, converts & builds trust+
- The content marketing funnel — TOFU, MOFU, BOFU
- Blog writing for SEO — structure, depth, linking
- Landing page copywriting frameworks (AIDA, PAS)
- Video script writing for YouTube & Reels
- Content repurposing across channels
-
105 lessonsFreelancing, Career & Agency BuildingTurn your skills into income — from day one+
- Building a portfolio that wins clients
- Pricing your services — retainer models & project rates
- Client acquisition: LinkedIn, referrals, cold outreach
- Proposal writing & client onboarding
- Setting up your agency — legal, billing, toolstack
🛠 Tools You'll Master
50+ Industry Tools —
Hands-On, Not Just Theory
Every tool is taught through live practice, not just slideshow demos. You graduate knowing how to actually use them.
Google Ads
Meta Ads
ChatGPT
Gemini AI
GA4
SEMrush
Ahrefs
Canva AI
Mailchimp
HubSpot
Looker Studio
Runway AI
Leonardo AI
Search Console
Buffer/Hootsuite
💼 Live Projects
6 Real-World Projects
for Your Portfolio
Your portfolio is your most powerful career asset. Every project is designed to demonstrate real competence to employers.
Full SEO Campaign
Conduct a complete SEO audit, fix technical issues, and execute a content strategy for a real brand. Track rankings over 4 weeks.
SEO + ContentGoogle Ads Campaign
Plan, launch, and optimize a live Google Search and Display campaign with a real budget and measurable ROI target.
Google Ads + AnalyticsMeta Ads Funnel
Build a full-funnel Meta advertising campaign — awareness to conversion — with creative assets and audience strategy.
Meta Ads + CreativeEmail Marketing Sequence
Design and execute a 5-email nurture sequence with automation. Measure open rates, clicks, and conversions.
Email + AutomationAnalytics Dashboard
Build a GA4 + Looker Studio dashboard for a client. Present a monthly performance report and actionable recommendations.
GA4 + Data VizFull Integrated Campaign
Capstone project: plan and execute a multi-channel digital marketing strategy for a real brand brief across all channels.
Multi-Channel + AI👨🏫 Your Instructors
Learn from Working Professionals
A
Arjun Kulkarni
Performance Marketing Lead & Head Trainer
10+ years running Google & Meta campaigns for D2C brands. Managed ₹5Cr+ in annual ad spends. Teaches Google Ads, Meta Ads, Analytics, and AI Marketing modules.
M
Meera Joshi
SEO Strategist & Content Marketing Trainer
8 years growing organic traffic for 50+ brands across e-commerce, SaaS, and media. Expert in AI-assisted content strategy, technical SEO, and GA4 analytics.
S
Siddharth Rao
Social Media & Brand Strategy Trainer
Built social media presence for 30+ brands. Specialises in Instagram growth, YouTube strategy, influencer marketing, and content monetisation.
🏅 Certifications
15 Certifications —
Including Google & Meta
Graduate with a credential portfolio that instantly signals competence to every hiring manager.
Google Ads Search
Official Google Certification
Google Analytics (GA4)
Official Google Certification
Meta Blueprint
Facebook & Instagram Ads
HubSpot Marketing
Inbound Marketing Cert
HubSpot Email
Email Marketing Cert
KMT Advanced DM
Industry-Recognized
⭐ Student Reviews
What Graduates
Say About This Course
★★★★★
This course completely changed my career. The live project experience and AI tools training were unlike anything else available in Pune. Got hired within 3 weeks of completing.
★★★★★
The 10th module on freelancing alone was worth the entire fee. I now earn ₹1.2L/month managing campaigns for 5 clients — all from skills I built in this course.
★★★★★
Came with zero background in marketing. The faculty is patient, curriculum is structured, and the live campaign experience is something you simply can't get from YouTube.
★★★★★
Applied the AI tools and Google Ads modules to my own business immediately. My lead volume tripled in 60 days. Best business decision I've made this year.
❓ Questions
Common Questions About
This Course
Do I need any prior experience?
−
No — this course is designed from the ground up to work for complete beginners. We start with marketing fundamentals and build progressively. Many of our top-performing students had zero prior background in marketing.
What batch timings are available?
+
We offer Weekday Morning (9AM–12PM), Weekday Evening (6PM–9PM), Weekend (Sat–Sun 9AM–1PM), and fully online flexible batches. Batch sizes are capped at 15 students to ensure quality.
Are EMI or instalment options available?
+
Yes — 0% interest EMI plans of 2–6 months. The Complete Digital Marketing Course can be split into 3 convenient payments. Our counsellors will find the best option for you.
What career support do you provide?
+
We provide resume building, LinkedIn profile optimization, mock interview preparation, and active connections to our network of 300+ hiring partners. Career support begins from week 3 of the course.
What if I miss a class?
+
All sessions are recorded and available on your student portal within 24 hours. You also get lifetime access to the course material, so you can revisit any topic at any time.